Libmonster ID: KE-1672

Jack Ma: Founder of Alibaba and Architect of Chinese E-commerce

The founder of Alibaba Group, which owns the trading platform AliExpress, is Jack Ma (real name Ma Yun). His story is one of the most vivid examples of rising from a modest English teacher to one of the most influential entrepreneurs and philanthropists in the world. Born on September 10, 1964, in Hangzhou, China, Ma Yun faced difficulties from a young age — he failed the university entrance exams twice and was rejected when trying to get the simplest job, including at KFC.

Birth of the Idea and Creation of Alibaba

The idea of creating Alibaba was born during Jack Ma's trip to the United States in 1995, where he first encountered the internet. Impressed by its potential but unable to find any information about China on the network, he decided to create an online catalog for Chinese companies. His first project was China Pages, which can be considered a precursor to his future success. However, the real breakthrough came on April 4, 1999, when Ma Yun, along with 17 companions gathered in his apartment in Hangzhou, founded Alibaba.com. The initial mission of the platform was to connect Chinese small and medium-sized businesses with buyers worldwide (the B2B — business-to-business model). The name "Alibaba" was chosen not by chance — it is recognizable in many cultures and associated with treasures that can be found with the magic incantation "Open Sesame!"

Evolution of the Ecosystem: From Taobao to AliExpress

The success of Alibaba.com allowed Jack Ma to scale his business. In 2003, the platform Taobao was launched, aimed at the domestic Chinese market (the C2C — consumer-to-consumer model), which was able to compete with the then dominant eBay. The key decision that allowed Taobao to win was the refusal to charge transaction fees and the creation of its own payment system Alipay to ensure trust between buyers and sellers. In 2010, AliExpress was born — the international version of Taobao, aimed at direct sales to consumers worldwide (the B2C — business-to-consumer model). Its uniqueness lay in the fact that it allowed small retail buyers from other countries to purchase goods directly from Chinese manufacturers and suppliers, which was previously the exclusive domain of large wholesalers.

Philosophy and Legacy of Jack Ma

Jack Ma's management style was based on principles that fundamentally differed from Western corporate models. He bet on the enthusiasm and dedication of the team, cultivating a corporate culture reminiscent of a big family. His famous speeches to employees were like motivational shows. Ma actively promoted the idea that business should solve social problems and bring benefit to society. In 2019, he stepped down from operational management of Alibaba Group, dedicating himself to philanthropy through his foundation Jack Ma Foundation. Thus, Jack Ma not only founded one of the largest e-commerce companies in the world but also created an entire digital ecosystem that changed consumption habits, business approaches, and became a symbol of China's "economic miracle" of the 21st century.


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Who founded Alibaba? // Nairobi: Kenya (LIBRARY.KE). Updated: 26.11.2025. URL: https://library.ke/m/articles/view/Who-founded-Alibaba (date of access: 08.02.2026).

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26.11.2025 (74 days ago)
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